How to Use Social Listening for Your Nonprofit Brand

By now, you're steeped in social media, which is an essential ingredient of your digital marketing for your nonprofit. But as with everything in life, you have to get a little deeper into the details.The paramount rule for nonprofit fundraisers is to create and develop relationships with their...

Why You Should Attend the Nonprofit Storytelling Conference

By now you probably know that your donors want to understand the impact that your nonprofit is making in the community. They are seeking deeper transparency and measurable metrics that demonstrate that your mission and the work you're doing is helping society and the people or causes that it serves.

How Your Nonprofit Can Welcome New Team Members

Did you know that the median age for someone to enter the fundraising field is 27 and the average age is 30? According to a study by the Association of Fundraising Professionals in 1997, the average age was 33, and only 15 percent entered the fundraising field as their starting career.

Protect Your Nonprofit’s Online Reputation

You might be thinking that you don't have to do anything to protect your online reputation. Perhaps you're thinking, who would want to do anything against a charitable organization? You would be mistaken. Criminals and trolls don't pick favorites, and unfortunately, any person or group can be fair game.

With Technology Your Nonprofit Will Raise More Money

NonProfit PRO recently released a study called "2018 Nonprofit Leadership Impact Study: A Look at the Challenges Nonprofit Leadership Is Facing and How to Address Them." One of the findings of that report was the fact that:63 percent of respondents to their survey stated that digital fundraising accounted...

5 Qualities in Selecting a Nonprofit Mentor

Were you aware that only 144 nonprofits have grown to budgets exceeding $50 million in revenue since 1970? (See source below).That's probably surprising for you to learn, but the reality is that all you have to do is think about the nonprofits in your neighborhood. Most of the 1.5 million...

How YOUR Nonprofit Can Master Visual Storytelling

According to ISPO News, we make approximately 10,000 decisions a day, and "products that evoke emotions always win." Humans base 90 percent of their decisions on emotion, which when you think about it is an astounding statistic. Nonprofits have a distinct advantage over for-profit businesses in offering their donors a lot of...

Stay Ahead of Your Nonprofit Competitors With Expiring Content

Do you find that your organization is trying to figure out how to stay ahead of other groups that share a similar mission to yours?Have you realized that your nonprofit has a lot of support from Millennials and Gen Z?Do you want to do...

Eight Tips To Increase The Visibility Of Your Non-Profit Association

To increase the visibility of your non-profit association, here are some tips that will help you on a daily basis:1) Create a showcase on the netYour visibility is very limited these days without the internet. Today, it is considered almost "obligatory" to have it...

How to Market Your Nonprofit on a Shoestring Budget

If you work or are associated with the nonprofit sector, then you know the vast majority of organizations in the U.S. are small. They operate with limited resources and a small financial margin. A challenge for many of these groups is marketing.We all know that advertising and marketing...

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